A Bad Apple

19Mar08

bz_apple_f.jpgHave you time for a good read? Then try the new Wired article on ‘How Apple Got Everything Right By Doing Everything Wrong‘.

“It’s hard to see how any of this would have happened had Jobs hewed to the standard touchy-feely philosophies of Silicon Valley. Apple creates must-have products the old-fashioned way: by locking the doors and sweating and bleeding until something emerges perfectly formed. It’s hard to see the Mac OS and the iPhone coming out of the same design-by-committee process that produced Microsoft Vista or Dell’s Pocket DJ music player. Likewise, had Apple opened its iTunes-iPod juggernaut to outside developers, the company would have risked turning its uniquely integrated service into a hodgepodge of independent applications — kind of like the rest of the Internet, come to think of it.”

As the owner of a graphic design agency, I see the negative impact of ‘design by committee’ on a frequent basis. It is rarely pretty.

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